Although Facebook and Twitter are both social networking sites, they have separate beginnings and provide distinct services. Although you can post similar information on both sites, they are inherently different.
According to Mashable.com:
Facebook was founded by former-Harvard student Mark Zuckerberg (while at Harvard) who ran it as one of his hobby projects with some financial help from Eduardo Saverin. Within months, Facebook and its core idea spread across the dorm rooms of Harvard where it was very well received. Soon enough, it was extended to Stanford and Yale where, like Harvard, it was widely endorsed.
Facebook originally connected friends to friends and students to other students. Eventually the site opened up and let anyone join, but the original primary function was to connect college students to their friends at their school or another university.
Obviously, Facebook has grown since then and now allows anyone to use it connect with anyone else on the site. With this in mind, the best way to use the site is to connect with people on a personal level. Whether they’re business contacts or friends, upload pictures of yourself on your profile. Post what you’re doing that your friends might be interested in, or share a fun link or video. Even if your Facebook friends are business contacts, connecting on a personal level can help your business relationship grow as well.
According to Gigaom, Twitter began with the idea of a service that uses SMS to tell small groups what you are doing, such as telling people that a club you’re at is happening. With this simple, basic concept, the service has expanded to allow users to tell people anything – whether it’s that the club you’re at is happening or tips for running a business.
Twitter is a fabulous tool for sharing information. Remember the point from the beginning was to share interesting information with your followers. No one will listen to what you say if you’re constantly plugging your business. Instead, promote others’ businesses, blogs and articles. Sure, include your own business news, blog posts and articles, but make sure the majority of what you’re posting is a direct result of listening to your followers and taking interest in what they’re sharing. If most of your tweets interesting to your followers, they’re more likely to take the time to read what you’re sharing and not just gloss over each post.
According to Mashable.com:
Facebook was founded by former-Harvard student Mark Zuckerberg (while at Harvard) who ran it as one of his hobby projects with some financial help from Eduardo Saverin. Within months, Facebook and its core idea spread across the dorm rooms of Harvard where it was very well received. Soon enough, it was extended to Stanford and Yale where, like Harvard, it was widely endorsed.
Facebook originally connected friends to friends and students to other students. Eventually the site opened up and let anyone join, but the original primary function was to connect college students to their friends at their school or another university.
Obviously, Facebook has grown since then and now allows anyone to use it connect with anyone else on the site. With this in mind, the best way to use the site is to connect with people on a personal level. Whether they’re business contacts or friends, upload pictures of yourself on your profile. Post what you’re doing that your friends might be interested in, or share a fun link or video. Even if your Facebook friends are business contacts, connecting on a personal level can help your business relationship grow as well.
According to Gigaom, Twitter began with the idea of a service that uses SMS to tell small groups what you are doing, such as telling people that a club you’re at is happening. With this simple, basic concept, the service has expanded to allow users to tell people anything – whether it’s that the club you’re at is happening or tips for running a business.
Twitter is a fabulous tool for sharing information. Remember the point from the beginning was to share interesting information with your followers. No one will listen to what you say if you’re constantly plugging your business. Instead, promote others’ businesses, blogs and articles. Sure, include your own business news, blog posts and articles, but make sure the majority of what you’re posting is a direct result of listening to your followers and taking interest in what they’re sharing. If most of your tweets interesting to your followers, they’re more likely to take the time to read what you’re sharing and not just gloss over each post.