What will you capture with Vine?
In part two of this three part series, we continued discussing the importance of social media platforms and their relevance in a marketing or business strategy. We uncovered more details about the social media platform, “Vine,” and introduced four more ways that business owners can utilize a Vine video within their business strategy. Today, we introduce the final four ways that Vine can increase your business or brand recognition while entertaining fans and followers with insightful or just plain interesting 6 second videos.
They are:
Attract customers to your event: Social Media platforms are a tool that should not be neglected. If you are at a special event of any kind, create a Vine video to highlight your presence or make it into a digital invitation for fans to join you.
Make learning fun: Regardless of the nature of your company or product, there is something that consumers do not know about your story. Use the opportunity set forth by various social media platforms like Vine to think outside the box. Consider creating short videos with some fun, interesting and unique facts and then incorporate them into your bigger business strategy.
Walk in their shoes: Consider taking a series of videos within your store or at a sale sight. You can highlight products or walk in the shoes of a consumer to show the experience they will have when visiting your establishment or getting your specific service.
Entertain your audience:Entertaining an audience isn’t always included in a business strategy but with Vine the ability to bring laughs to your fans and followers is right at your fingertips. People remember what made them laugh and viral videos are getting increasingly popular every day. Create a random video with a fun message and be sure to include your product or service somewhere in the video. Fun examples of effective video marketing include the Pepsi videos featuring NASCAR sponsored driver, Jeff Gordon or the various Harlem Shake videos.
Vine can be an intimidating social media platform to step onto but with these tips, your business or brand will surely find success. If you or anyone you know if looking to increase their social media marketing efforts, we encourage you to give us a call today. We can’t wait to spread the good news about you!
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Three Girls Media, Inc. is a public relations and social media management agency with teams in Silicon Valley and the Seattle area. We love working with small and emerging companies across the nation to raise their brand awareness and name recognition. We offer a complimentary 30-minute phone consultation with our CEO and can answer your questions and discuss your specific marketing needs.
Call 408-218-2391 or Contact us today to arrange yours!
Photo Credit: Stefanie Burger