You have a well-designed website, a solid product and a great business plan. How do you drive traffic to your website and turn those clicks into sales? There are many ways to increase traffic to your site, each with pros and cons. A strong advertising campaign can be a great way to increase traffic to your website, but it can be costly. Here are 4 other cost-effective ways to increase website traffic and start generating buzz in the online world.
Photo Courtesy of: Danard Vincente
4 Ways to Increase Traffic to Your Site
- Search Engine Optimization
It isn’t enough just to post content on your website. You need to make sure it will be visible on all of the major search engines. Submit your title ideas into a search engine like Google and see what comes up. You need to make sure you are writing about what people are searching for so they can find your content and start talking about it. You can also submit your website to Google Index for free and it will use its algorithms to crawl your page and show you how to optimize your content.
- Post in Forums
One of the best ways to increase website traffic is to participate in the conversation! Enter and post in forums related to your target market and start message threads. You can also post useful responses and answers to other users’ questions, leaving a link to your website.
- Blog
Having a regularly maintained blog is among the best ways to increase traffic to your website. By posting content consistently that is related to your area of expertise the same day of the week and time of day, you can be sure that people will continue returning to your site to read what you have to say next.
- Link to Your Email
Add the URL to your website in all email communications. This will make it easy for those interested to access your site, especially is your business name or web address isn’t easy to memorize (see here why it should be.)
Increasing the traffic to your website is a great way to drive sales and visibility. What ways have you used to increase website traffic? Tell us in the comments below.
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