Last time, I shared 3 PR lessons I learned from attending a small and beautiful wedding ceremony held by two of my best friends from college. It was a casual and intimate backyard wedding, and I laughed, cried and learned some tips about public relations! Here are 3 more PR lessons I gathered from attending their ceremony.
Have you learned anything about public relations from a wedding?
3 More PR Lessons from My Friends’ Wedding
- Get Involved with Social Media
In order to collect all the pictures and videos from the event, my friends created a hashtag and shared it with attendees to post on social media. I thought this was unique and smart because it allowed them to focus on their big day and crowdsource photos from their guests. Use this as one of your PR lessons and next time you want input from your followers; consider asking for advice or information via social channels.
- Double-Check all the Details
Even though the wedding had been planned for months and the venue was perfect, the couple forgot to double-check the details day of! Though the bride laughed it off and all was well, the groom forgot to bring the ring! Making for a silly moment, this taught me that for all events, not just public relations campaigns, it’s important to check important details more than once.
- Pay Attention to Those Around You
Since it was over 100 degrees that day, the couple made a quick decision to cancel the second venue and use the shady backyard of the ceremony for the reception. To cater to the needs of the guests, they made the whole affair simpler and more comfortable. Pay attention to your customers’ needs to make sure there isn’t anything you could be doing better.
Getting involved with social media, making sure to check every detail more than once and paying attention to the needs of those around you are great PR lessons I learned from this wedding. What do you think of these lessons? Please share in the comments below!
Photo Credit: Beth Adan
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