Have you found lessons in social media from cars and coffee?

Have you found lessons in social media from cars and coffee?

One of my favorite web series is Comedians in Cars Getting Coffee. During this series, Jerry Seinfeld goes around interviewing fellow comedians in expensive cars while stopping at diners to share a drink and a meal. Over the past 6 seasons, here are 3 lessons in social media I have learned from the series.

 

Comedians in Cars Getting Coffee: 3 Lessons in Social Media

  1. Engage

One of the unique elements of the show is how conversational it is. This isn’t just a talk show with basic questions and answers. Jerry Seinfeld has a way of getting his guests to open up and have long conversations about many different topics. When creating social media posts for your small business, consider opening a dialog with your content. Ask questions with your memes or informational articles and inquire about the opinions of your fans and followers.

  1. Post Regularly

During each season of the show, you can expect a new episode every Wednesday. As a viewer, it is beneficial and convenient for me to know when a new episode will air. It would be very easy to forget about the show if you never knew when a new episode aired and you gave up on checking. Make it easy on your followers and get on a consistent posting schedule. Create a schedule for posting blogs and social media content on the same day or days of the week.

  1. Enjoy Yourself

On each episode, whether Jerry Seinfeld is reminiscing with Larry David or Julia Louis-Dreyfus about the good ol’ Seinfeld days or having a fun day with Jimmy Fallon, it is apparent that Jerry is having a good time. This is an important aspect of social media because if you don’t care about your content and page, why should anyone else? Share content that is not only informative and interesting, but post items that you also find intriguing.

If you are looking for a fun way to learn lessons in social media check out Comedians in Cars Getting Coffee. After viewing the series, the lessons I learned were to engage, post regularly and enjoy yourself. Have you seen the show? What have you learned? Share in the comments below.

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