You’re brainstorming your communications and marketing strategy and the word “publicist” comes up. What is a publicist, and how does a publicity specialist help your company’s communication strategy? In this episode of Two Minute Marketing Tips, hosted by Three Girls Media CEO, Erika Taylor Montgomery, you will learn:

  • What a publicist is
  • How publicity can improve brand awareness 
  • How publicists manage crisis communications
  • How publicity is difference than marketing

Want more Two Minute Marketing Tips? Get some outstanding insight into marketing and public relations now by listening on Apple Podcasts, Spotify or SoundCloud:

Public Relations Part 1: 6 Things To Know When Hiring A Public Relations Agency: Listen on SoundCloudSpotify or Apple Podcasts

Public Relations Part 2: Fool-Proof Steps For Running A Public Relations Campaign: Listen on SoundCloudSpotify or Apple Podcasts

Public Relations Part 3: 8 Fearless Public Relations Tips From The Ladies Of ‘The Bold Type’: Listen on SoundCloudSpotify or Apple Podcasts

To hear more Two Minute Marketing Tips see Erika’s SoundCloud, Spotify or Apple Podcasts channels. Thanks for listening!

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