It’s often said that when you’re creating content for your brand, 20% should be promotional content, while the other 80% should not be. So what should you be sharing?
Create a content topic list, outlining relevant topics that you could share to your business’ social media pages. If you’re an insurance agent, you could share safe driving tips or healthy living tips. If you’re a hairstylist, you could share articles about current hairstyle trends or the best shampoos!
Your readers enjoy seeing current events and topics, so share them! Try sharing interesting local news or relevant major news stories that your viewers might enjoy.
Stay tuned for more of Effy’s insight and follow her on Instagram or connect with Three Girls Media on Facebook, Twitter and Instagram for the latest tips and tricks from our favorite office dog!
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