Are you blogging on your brand’s behalf? If so, it’s important to use outbound links! Alexa Blog defines an outbound link as, “a link from your website to a different website.” This can also be called an external link.
The best times to use outbound links are when sharing statistics, quoting an article or explaining something in depth. These links enhance your credibility by showing you’ve done your research, and also help to boost your SEO (search engine optimization)!
Stay tuned for more of Effy’s insight and follow her on Instagram or connect with Three Girls Media on Facebook, Twitter and Instagram for the latest tips and tricks from our favorite office dog!
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