Podcasts have been around for some time, but podcasting for business is just now starting to get the recognition it deserves as an effective content marketing tool. Too often, podcasts are overlooked for the more common options of blogging and social media. In doing so, businesses are missing out on a fantastic opportunity to reach a large audience.
In this episode of Two Minute Marketing Tips, I cover why you need to include podcasting for business as part of your content marketing strategy. I discuss:
- Why you should invest in podcasting for your business
- Podcast intentions
- How to create your podcast from start to finish
- And much more!
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To hear more Two Minute Marketing Tips, see my Apple Podcasts, Spotify or SoundCloud channels. Thanks for listening!
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