Social Media – how to use it for your business
This post is all about social media and some musts for your company’s social media use, your business policy and what your communicators should know. Let’s just jump right in!
Your Social Media Policy –
A social media policy is the list of guidelines your company puts in place as a code of conduct for your employees when it comes to the use of social media, either for work or personal purposes. This article has 14 guidelines your company’s social media policy should include. Have you though about what burning questions your employees might have that you have yet to answer? One of these five questions every social media policy must answer is, “Is it ok to use Facebook at work?” Well, that depends on your type of business. If the answer is yes, then make sure you spell the rules out clearly to avoid any confusion or mistakes by an employee.
What Your Communicators Should Know –
One easy way to become successful in your social media endeavors is to follow the lead of another successful company. Draw inspiration from others’ Facebook pages, Twitter updates and LinkedIn posts to help your business grow. Another great tip is to get the conversation started via social media updates and blog posts. Here at Three Girls Media, we post updates that aim to spark a conversation or a comment. Here are 25 tips for your Facebook manager to get you started on the right track.
Important Uses for Social Media –
We all know that social media is an important contributing factor to your company’s marketing efforts, but do you know how? From measuring your advertising campaign to identifying flaws in your product, the 12 most important uses of social media research help you find out. But always keep in mind that social media efforts without a goal can result in a flop. Make sure you use all the research available to make your social media efforts more effective.
Do you have any social media tactics that have worked for your business? If you need assistance with your social media plans, Three Girls is happy to help, give us a call!
Special Offer: Three Girls Media & Marketing Inc. loves working with small and emerging companies to raise their brand awareness and name recognition. We offer a complimentary 30-minute phone consultation with our CEO and can answer your questions and discuss your specific brand marketing needs. Email info@ThreeGirlsMedia.com to make your appointment today.
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