by Erika Montgomery | Oct 3, 2022 | Blogging Tips, Marketing
How do potential customers find your business? Chances are, they search online. The internet is the top way consumers research brands, services and products before buying. That’s why blogging for SEO (search engine optimization) is so important to include as part of...
by Erika Montgomery | Sep 28, 2022 | Marketing, Social Media
Social media has become the customer service center for most businesses, large and small. Customers and patrons use the different sites to find and gather information, ask generic questions and compliment or complain about your business. This blog post discusses best...
by Erika Montgomery | Sep 26, 2022 | Digital Marketing
Email marketing has been a strong digital marketing tactic for several decades – since 1978, according to Forbes. With the development of so many other forms of digital marketing, some might argue that email marketing is no longer an effective strategy for growing a...
by Erika Montgomery | Sep 21, 2022 | Digital Marketing, Marketing
I’m sure you hear it over and over again – post regularly on social media to leverage the power of your following, create brand ambassadors and increase your company’s name recognition online. Posting updates on social media is one thing, but publishing strategically...
by Erika Montgomery | Sep 19, 2022 | Blogging Tips, Marketing
In content marketing your main focus will arguably be creating copy that effectively reaches your target audience. As such, the actual content of the copy is the most important part of the creation — in other words, the words you use and how you weave them together to...