by Erika Montgomery | Jun 12, 2021 | Marketing
As we all know, food drives are a common charitable event for nonprofit organizations and for businesses looking to give back. Many organizations use traditional tools such as flyers and word-of-mouth to spread the word. Although these tactics seem to work for close...
by Erika Montgomery | Jun 9, 2021 | Marketing
Memes have become an integral part of the internet. Even if you are not sure exactly what a meme is, you’ve probably seen dozens of them on your social media channels today alone. They are a huge part of internet culture; an increasing number of brands are recognizing...
by Erika Montgomery | Jun 8, 2021 | Marketing
One component of editing that isn’t discussed as much, and one that I’d argue is equally as important as checking for spelling and grammar errors, is using a critical eye to determine if you’ve used inclusive language in your content marketing. In this episode of Two...
by Erika Montgomery | Jun 7, 2021 | Marketing
Content marketing has been proven time and again to be a useful strategy for reaching potential customers. To do it well, your content creation needs to be on point, and a big part of that is writing in a way that connects with your target audience and clearly shows...
by Erika Montgomery | Jun 5, 2021 | Marketing
Laundry: my least favorite chore, but alas it must be done if I want to wear clean clothes. Recently I was folding the mountain that had been piling up on the end of our couch when I had a revelation about time management. If I had taken the time to fold the clothes...
