by Erika Montgomery | May 8, 2021 | Marketing
In today’s age, individuals now have access to social media everywhere they go. One of the reasons social media marketing is so effective is because it’s a fun and engaging way to collect and share information. People are able to share their stories, ideas and values...
by Erika Montgomery | May 5, 2021 | Public Relations
Public relations is one of the most commonly misinterpreted industries around, and while its value is undeniable among industry professionals, it is important to spread the word of its worth among business owners and entrepreneurs. In this blog post, we will identify...
by Erika Montgomery | May 4, 2021 | Marketing
We have all heard of the 5 W’s of journalism: who, what, when, where and why. They are the elements of information gathering needed to get the full story. But the 5 W’s do not just apply to journalism; they can also apply to your business strategy in marketing....
by Erika Montgomery | May 3, 2021 | Marketing
One of the best things a company can do for their content marketing strategy is to create a content calendar for their business. While creating content on the fly has its advantages, and should be applied when appropriate, there are a variety of benefits to having...
by Erika Montgomery | Apr 26, 2021 | Digital Marketing, Social Media
There’s so no doubt about it, social media has become one of the most effective forms of marketing. In today’s age, individuals now have access to social media everywhere they go. One of the reasons social media marketing is so effective is because it’s a fun and...
