Effy Says… Add A Photo!

Effy Says… Add A Photo!

Images are a great way to add fun color to your blog articles. Not only do they make your content more appealing, but they give your readers’ eyes a rest from the usual text.  Many times when a potential new customer goes to Google something, numerous articles...
Effy Says… Add A Photo!

Effy Says… Curate Holiday Content!

Whether it’s Valentine’s Day or Halloween, a holiday is the perfect opportunity to share fun content that is relevant to your brand. Let your creativity flow and share exciting timely things.  As you create your content strategy, plan to stay relevant by...
Effy Says… Add A Photo!

Effy Says… Target Your Audience!

Have you defined your target audience yet? More importantly, do you know what a target audience is and how it can benefit your brand?  A target audience is a particular group of people that a brand is aiming to reach. For example, if you are a medicare insurance...

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