by Three Girls Media | Nov 6, 2023 | Digital Marketing, Marketing
We all know having a strong marketing strategy is vital to your business’s success. You’ve probably heard the phrase “You have to spend money to make money,” but is this true when it comes to developing a marketing budget? We have some practical advice for how to...
by Three Girls Media | Oct 25, 2023 | Advertising, Digital Marketing, Marketing, Marketing Strategy
We’re often told to avoid negativity, but when it comes to pay-per-click (PPC) keywords, a little strategic negativity can do a lot of good. Using negative keywords allows you to exclude certain searches from bringing up your ads and wasting your ad spend. ...
by Three Girls Media | Oct 25, 2023 | Content Marketing, Marketing
When you think of the word “branding,” what comes to mind? Maybe you think of logos you associate with a popular company, such as McDonald’s iconic golden arches or Nike’s swooping check mark widely known as a “swoosh.” Branding is more than an iconic logo, though,...
by Three Girls Media | Oct 23, 2023 | Content Marketing, Digital Marketing, Instagram
If you’re an avid Instagram user, you know how engaging this popular social media platform can be. With over 1 billion monthly active users sharing more than 95 million posts per day, Instagram is a hub of creativity, art, humor and connection. However, many...
by Three Girls Media | Oct 18, 2023 | Digital Marketing, Marketing
Every marketer knows how important it is for the content in your marketing strategy to be seen by your target audience, but understanding the best methods to make that happen is not a universal skill. Marketing to your target audience is a science that requires...