by Erika Montgomery | Aug 11, 2016 | Blogging Tips, Digital Marketing, Social Media
Surely you’ve heard about the benefits of social media marketing to reach your brand’s target audience and generate customer excitement, which (hopefully) leads to sales. Using social media channels like Facebook to grab the attention of your customers is not a new...
by Erika Montgomery | Jul 14, 2016 | Blogging Tips, Social Media
Recently, I shared an article detailing helpful advice for setting up a company page on Facebook. Now that you’ve gotten a handle on your business’ Facebook page, why not tackle another social media platform like Twitter? Although it’s important to only take on the...
by Erika Montgomery | Jun 16, 2016 | Blogging Tips, Digital Marketing, Social Media
While social media marketing was once dismissed as a fleeting fad, businesses today with a strong social media presence are seeing very real benefits by consistently interacting with their customers and getting in touch with them online as opposed to through a...
by Erika Montgomery | May 19, 2016 | Blogging Tips, Public Relations
The weather is getting warmer, birds are chirping in the trees and wildflowers are deep in bloom. What does this have to do with your public relations plan? Quite a lot! The wonderful things that remind us of spring can teach us a lot about forming a solid PR strategy...
by Erika Montgomery | Feb 25, 2016 | Blogging Tips, Digital Marketing, Social Media
There’s no question that blogging weekly and posting on social media daily are two of the best and most important ways to boost the online visibility of your business. You may have heard about search engine optimization (SEO), editorial calendars and a variety of...
by Erika Montgomery | Jan 21, 2016 | Blogging Tips, Social Media
Is your business using Twitter for social media marketing? Larger social networking sites like Facebook tend to get all of the love from marketers, however, Twitter is a fantastic vehicle to spread the good news about your company! Many business owners don’t know...
