by Phoebe | May 26, 2023 | Blogging Tips, Content Marketing
When it comes to creating content, it’s important to understand exactly what your client wants. Before you start writing, paws for a moment to grasp your client’s preferred style and tone. Do they want something playful or do they need something more...
by Erika Montgomery | Apr 5, 2023 | Blogging Tips, Marketing, SEO
As we all know, the world of marketing is incredibly dynamic. Trends are volatile and marketers need to adapt to them quickly and efficiently for success. This can be intimidating, but once you build your strategy to the point where your foundation is strong, the...
by Erika Montgomery | Feb 1, 2023 | Blogging Tips, Content Marketing
Did you know businesses that post 16 or more articles monthly receive 3.5 times more site traffic? Additionally, 60% of consumers say blog posts are valuable in the early stages of the buying process. As you can see, business blogging is an important part of your...
by Erika Montgomery | Dec 19, 2022 | Blogging Tips, Marketing
The majority of content marketers are (hopefully) familiar with the most common tips to improve their writing. Things like using adjectives, active voice over passive voice, avoiding jargon, being concise, focusing on inclusivity and editing your content are practices...
by Phoebe | Oct 28, 2022 | Blogging Tips, Marketing
It might not seem like a big deal to skip a blog post every once in a while, but inconsistency can have a huge impact on your SEO. Share new, paw-some content frequently to rank higher in search engines! If you’re looking for ways to consistently publish blog...
by Erika Montgomery | Oct 3, 2022 | Blogging Tips, Marketing
How do potential customers find your business? Chances are, they search online. The internet is the top way consumers research brands, services and products before buying. That’s why blogging for SEO (search engine optimization) is so important to include as part of...
