by Erika Montgomery | Oct 18, 2013 | Business Tips, Marketing, Public Relations, Social Media
For the last few weeks, a story has been circulating the web about a man who used his girlfriend’s Pinterest account to plan her dream wedding. Ryan Leak, a man now being referred to by many as “Groom of The Year” took months to secretly plan his...
by Erika Montgomery | Sep 27, 2013 | Business Tips, Marketing, Public Relations, Social Media
Earlier this year, the Freed-Hardeman University marketing team created a video using a young boy with unlimited charisma to promote a special event on campus. The movement that would result in response to the creation of their Kid President project is overwhelming...
by Erika Montgomery | Sep 25, 2013 | Business Tips, Marketing, Public Relations, Social Media
Hootsuite and Sprout Social are two wildly popular social media management tools that many small businesses are gravitating towards to assist with their online marketing efforts. Both tools offer companies a streamlined way to connect to fans and manage multiple...
by Erika Montgomery | Sep 11, 2013 | Business Tips, Marketing, Social Media
A social media strategy is very similar to a coach creating football plays for their team. Coaches, as well as small businesses, need a game plan to get them to the goal line. No matter what uniform your team wears, the objectives are the same: execute a plan, meet...
by Erika Montgomery | Aug 16, 2013 | Business Tips, Digital Marketing, Marketing, Public Relations, Social Media
Social media marketing is an integral part of any business’ strategy for expanding brand and fan awareness but it can also be an overwhelming process to track. The various SEO metrics that are associated with social media are plentiful and understanding...
by Erika Montgomery | Aug 14, 2013 | Blogging Tips, Business Tips, Marketing, Social Media
Social media widgets are the latest craze in the online realm of marketing content. As the social media community continues to grow, businesses are finding social media widgets a great tool to share their content. From WordPress to websites, these online buttons or...
