by Erika Montgomery | May 24, 2013 | Business Tips, Digital Marketing, Marketing, Public Relations, Social Media
In part one of this three part series, we discussed the presence of social media platforms and the importance of discovering the relevance of social media in a marketing or business strategy. We introduced one of the latest social media platforms, “Vine,”...
by Erika Montgomery | May 23, 2013 | Business Tips, Marketing, Public Relations
The weather is getting nicer and while winter may have weighed you down, spring is a time of renewal. Many of you may be spring cleaning your home and office of all its clutter. But have you looked at your PR to do list lately? This is the best time of year to spruce...
by Erika Montgomery | May 22, 2013 | Business Tips, Public Relations
It is imperative for a small business to do its research before making a decision that could potentially affect it. It is no different when it comes to finding the right public relations agency. After all, you are not just hiring another service; you are hiring...
by Erika Montgomery | May 17, 2013 | Business Tips, Digital Marketing, Marketing, Public Relations, Social Media
Social Media platforms are popping up left and right, and while there is value in all social media networks, it can be confusing for leaders to determine which should be included or amended into a marketing or business strategy. With the hundreds of apps and social...
by Erika Montgomery | May 15, 2013 | Business Tips, Marketing, Public Relations
“Every little thing counts in a crisis” – Jawaharlal Nehru. Whether it was their mistake or not, some of the greatest businesses have had a major crisis. Putting a crisis management plan in action is a place no business wishes to be in, so what do...
by Erika Montgomery | May 8, 2013 | Business Tips, Marketing, Public Relations
Online business as it’s known today is still relatively new. It used to be much easier for a business owner to manage their company’s name and reputation before the Internet took off in the early 2000’s. In the few years it has been around, it has...