by Erika Montgomery | Apr 19, 2013 | Business Tips, Marketing, Public Relations, Social Media
We are in the age of Google, and with the brand growing at an immensely overwhelming rate it is important to convey the fact that the Google family has grown beyond the basic search engine. While Google still remains at the top of the search engine game, the brand has...
by Erika Montgomery | Apr 17, 2013 | Business Tips, Digital Marketing, Marketing, Public Relations, Social Media
Video is a great tool for any business to use, no matter the industry. Much like a blog requires keywords, SEO and other aspects to make it effective, video marketing requires taking certain actions to make it as successful as possible. Below are some reasons why...
by Erika Montgomery | Apr 13, 2013 | Business Tips, Social Media
As many people have already heard, Burger King recently had its Twitter account hacked. The same can be said for Jeep’s Twitter account and a number of other business accounts on Facebook. If not handled as well as Burger King handled their social media hacking, the...
by Erika Montgomery | Apr 12, 2013 | Business Tips, Marketing, Media Coverage, Public Relations
In our first post on thank you notes, we introduced the concept of appreciation. Today, we will provide tips and tricks for writing a quality thank you note in such a way that will leave positive, lasting impressions among your colleagues and business contacts. Tips...
by Erika Montgomery | Apr 10, 2013 | Business Tips, Digital Marketing, Marketing, Social Media
If you use any social media sites, chances are you have seen viral content. But how can a business get their message out to millions of viewers? Let’s be honest, getting content to go viral is no easy feat and often times takes more than one try. While there is no...
by Erika Montgomery | Apr 6, 2013 | Business Tips
If you have never heard of disruptive innovation before, then you may think this term is referring to any act that disrupts or stops innovation from occurring. However, this is not the case. Disruptive innovation is actually something positive and can help drive a...
