by Erika Montgomery | Mar 20, 2013 | Business Tips, Marketing
The birds are out and the smell of flowers is in the air. Today officially marks the first day of spring! While spring cleaning is synonymous with housework and garage sales, it can also be of great value to a business. These spring cleaning tips can help...
by Erika Montgomery | Mar 13, 2013 | Business Tips, Marketing, Social Media
While we lost an hour of sleep over the weekend due to the daylight savings time change, we gain something just as important for small business owners and entrepreneurs: an extra hour during the business day. How can you take advantage of this situation? Check out...
by Erika Montgomery | Mar 9, 2013 | Business Tips, Public Relations
Who knew that PowerPoint and public speaking went hand-in-hand? Steve Jobs did. The late Steve Jobs was most well known for his revolutionary work at Apple Inc. He changed the lives of millions by his work in the field of technology, and became an icon for leaders...
by Erika Montgomery | Mar 6, 2013 | Business Tips, Digital Marketing, Marketing
All business owners know that narrowing their target market is the first step in all marketing, advertising and public relations campaigns. However, most companies don’t take the extra step of defining their niche market. Why is this important? Niche and target...
by Erika Montgomery | Mar 2, 2013 | Business Tips
Ethical issues and ethical values are two relatable, yet separate terms every company should know. Picture this: a small business is about to launch a whole new product. This launch could boost the company into a nationally known brand. You are the project manager who...
by Erika Montgomery | Mar 1, 2013 | Business Tips, Marketing, Social Media
Last week we introduced two of the five social media marketing tips and tricks for improving your online presence and encouraging better fan engagement. We discussed the importance of scheduling and that consistency in a posting is essential. This week, we delve into...
