by Erika Montgomery | Nov 29, 2021 | Digital Marketing
Somewhere over the rainbow, potential customers are waiting to be tapped on the digital shoulder by your magical marketing strategy. If you’re anything like Dorothy from the Wizard of Oz, you’re not satisfied with the monotonous, slow Kansas speed of business growth...
by Erika Montgomery | Nov 22, 2021 | Digital Marketing
According to Global Media Insights, YouTube is the second most popular social media platform and the second-largest search engine, after Google. In today’s digital era, it’s imperative to have video content in your business’s social media marketing strategy. Video...
by Erika Montgomery | Sep 22, 2021 | Digital Marketing, Marketing
One of the most common digital marketing goals these days is to measurably increase online visibility. Whether your customers buy on your website or at your brick-and-mortar store, a strong internet presence helps consumers find, learn about and ultimately purchase...
by Erika Montgomery | Sep 15, 2021 | Digital Marketing, Marketing
What do all pieces of great content have in common? They all include the essential elements of a good story. Readers are drawn to this type of content, and it can often resonate with them long after an initial read. Whether you’re writing a pitch, blog post or even a...
by Phoebe | Sep 10, 2021 | Digital Marketing
Don’t leave your audience hanging for too long on social media; your turn around time for responding to comments and messages should be 60 minutes or less. Replying quickly shows that you care and are always there for your customers or clients. Don’t have time to keep...
by Erika Montgomery | Sep 6, 2021 | Digital Marketing
When it comes to creating a successful marketing strategy, there are a lot of content marketing misconceptions surrounding best practices and how to get the most out of your efforts. Following outdated or incorrect methods can lead to unsatisfactory results and...