by Erika Montgomery | Mar 23, 2020 | Digital Marketing
Have you ever wanted to create your own podcast? Podcasts are one of the most popular forms of content available today. According to Online Marketing Institute: 44 percent of Americans have listened to a podcast (124 million people)26 percent of Americans listen...
by Phoebe | Mar 13, 2020 | Blogging Tips, Digital Marketing
Don’t just run an ad without putting the time and energy in to accurately target the right users. If you aren’t narrowing your audience down, you won’t see positive results from your ad campaign and your investment will be wasted. Create a specific target...
by Phoebe | Mar 6, 2020 | Digital Marketing
While social media sites may seem to favor all the companies using it to promote their products and services, the reality is that social media is about connecting with the customer! By acknowledging and engaging with your followers, they will see that you value them...
by Erika Montgomery | Mar 5, 2020 | Digital Marketing
How well are you defining your target audience? In this week’s video, CEO Erika Taylor Montgomery explains why it’s important to establish a target audience, and how to make sure you’re reaching the right people. Special Offer: Sign up for a complimentary...
by Erika Montgomery | Mar 4, 2020 | Digital Marketing
When starting, growing or even just maintaining a business, finding and retaining an audience and customer base is paramount. A good marketing strategy will contain various forms of audience communication that supports positive interactions without pestering your...
by Erika Montgomery | Feb 24, 2020 | Digital Marketing, Marketing
Some children are early risers. I was one who had to be woken up at least twice, and hustled out the door in a rush if I was going to catch my bus to school. My success rate was a generous 50-percent, which means the rest of the time my mother would have to load me...