by Erika Montgomery | Sep 12, 2022 | Marketing, Social Media
What is a landing page? A landing page is home to an active offer; its only purpose is to clearly explain the offer and encourage visitors to complete the process. Landing pages are often used when trying to drive traffic from an advertisement for something (such as a...
by Phoebe | Sep 9, 2022 | Marketing, Social Media
Having a consistent brand image across your social media platforms is paws-itively important, but don’t post the same exact content on each one. Keep the look and the vibe the same, but tailor the content to meet the needs of each platform and its users. It’s also...
by Phoebe | Sep 2, 2022 | Marketing, Social Media
Did you know YouTube is the second most popular search engine behind Google? If you aren’t using YouTube as part of your social media marketing strategy, you’re bound to have a ruff year! Among other things, utilizing YouTube can help you grow your audience and...
by Erika Montgomery | Aug 31, 2022 | Business Tips, Social Media
Social media has undeniably become an important part of our lives. We share almost everything online, from that funny office party picture to some of the knowledge and skills we have. Social media is a great way to form relationships too, both with our target audience...
by Erika Montgomery | Aug 8, 2022 | Marketing, Social Media
The majority of content marketing strategies can easily cross generational lines and work with virtually any audience. Ideas such as utilizing user-generated content, engaging with your audience on your social media channels and including a specific call to action at...
by Erika Montgomery | Aug 3, 2022 | Marketing, Social Media
Ask yourself this question: Are you more likely to follow and engage with a company on social media that has inconsistent posting, a messy feed and boring photos or an account that has visually appealing content, a reliable posting schedule and a consistent brand...
