by Erika Montgomery | Jul 27, 2012 | Marketing, Social Media, Three Girls Media
Is advertising really worth it for small businesses? Although traditional ad buys cost more than most small companies make in a year (which can be hundreds of thousands if not millions of dollars), there are opportunities that can be worth your hard-earned cash. After...
by Erika Montgomery | Jul 20, 2012 | Marketing, Three Girls Media
Whether you are in college, freshly graduated or have been in the business for fifty years, networking will always be a valuable tool in business. These events can come in various shapes and forms but all have the ultimate goal of bringing people of similar interests...
by Erika Montgomery | Jun 22, 2012 | Business Tips, Marketing, Social Media, Three Girls Media
I love my smart phone (who doesn’t?) – especially all the fun and useful apps that help me stay organized day-to-day. As a publicist, which ones are my favorites? From staying organized to keeping on top of social media accounts, here are a few must-have business apps...
by Erika Montgomery | Jun 15, 2012 | Media Coverage, Public Relations, Three Girls Media
Building relationships is an extremely important element in media relations. But like most small business owners, chances are your plate is already full with maintaining relationships with current clients, potential clients and employees, in addition to everyone in...
by Erika Montgomery | May 29, 2012 | Marketing, Public Relations, Three Girls Media
Do you think you only network when you are at an “official” networking event? Do you assume that networking is a targeted activity that requires scheduling or special planning? If you do, you are missing out on some of the biggest secrets that successful...
by Erika Montgomery | May 10, 2012 | Marketing, Three Girls Media
Videos can be powerful. By combining sight and sound, videos can elicit an emotional reaction much stronger than words on a page or a song on the radio. It’s not surprising, then, that companies are utilizing YouTube to promote their business. Have you started...