by Erika Montgomery | Mar 9, 2022 | Marketing, Three Girls Media
Creating targeted content that is valuable to your customers is an essential piece of any successful content marketing strategy. So, how do you ensure your content is relevant and useful to your audience? The answer: build buyer personas. A buyer persona is a...
by Erika Montgomery | Feb 23, 2022 | Marketing, Three Girls Media
When it comes to successful marketing strategies, did you know email marketing consistently ranks as one of the best tactics? Studies show “email generates $42 for every $1 spent, which is an astounding 4,200% ROI, making it one of the most effective options...
by Phoebe | Dec 24, 2021 | Blogging Tips, Three Girls Media
Longer, in-depth blog posts perform better than short-form content. In fact, they are nine times more successful in lead generation than short posts. If you aim for around 2,000 words your blog post is sure to see positive results. Want help blogging for business?...
by Erika Montgomery | Dec 13, 2021 | Marketing, Social Media, Three Girls Media
Crafting effective content marketing copy is the goal of every marketer. There are a vast number of details that contribute to the creation of the perfect piece including making sure it reflects brand guidelines, reaches the target audience and uses the correct voice...
by Phoebe | Dec 3, 2021 | Marketing, Three Girls Media
If your company hasn’t branched out into the podcast market, now is the perfect time to start. One of the reasons podcasts are so popular is they tend to feel more like a conversation between the host and the listener. It’s a much more natural way to consume new...
by Erika Montgomery | Nov 24, 2021 | Marketing, Three Girls Media
As Henri Matisse wrote, “Creativity takes courage.” Sometimes, those words can be just what you need to hear to fuel your next marketing strategy! I’ve collected 23 quotes from all sorts of notable figures to jumpstart your business’s efforts to create the perfect...