by Erika Montgomery | Sep 12, 2020 | Marketing
Nonprofits run on tight budgets, and it can be tricky to raise awareness for your cause with limited funds. Thankfully, there are marketing strategies nonprofit organizations can implement to get the most from their pennies. In this episode of Two Minute...
by Erika Montgomery | Aug 24, 2020 | Marketing
Does your business have a marketing plan in place that you’re looking to adjust? Or are you just starting out with developing your first marketing plan? Either way, creating a strategic marketing plan is necessary for business success. Without one, you will waste time...
by Erika Montgomery | Jul 15, 2020 | Marketing
Do you know what a boilerplate is and why you should have one for your business? Learn why they are important in your public relations and marketing efforts and how to write for your organization. What Is A Boilerplate? A boilerplate is a ready-to-use piece of content...
by Erika Montgomery | Jun 1, 2020 | Graphic Design
Boosts brand awareness and name recognitionSaves time and money in the long runBuilds your brand’s visual identityBoosts employee morale, pride and productivityMakes you stand out from the competitionReinforces professionalismImproves the readability, structuring and...
by Erika Montgomery | May 6, 2020 | Marketing
We have all heard of the 5 W’s for journalism: who, what, when, where and why. They are the elements of information gathering needed to get the full story. But the 5 W’s do not just apply to journalism; they can also apply to your business strategy in marketing. ...