How To Create A SMART Marketing Plan

How To Create A SMART Marketing Plan

Does your business have a marketing plan in place that you’re looking to adjust? Or are you just starting out with developing your first marketing plan? Either way, creating a strategic marketing plan is necessary for business success. Without one, you will waste time...
The What, Where and How of Boilerplates

The What, Where and How of Boilerplates

Do you know what a boilerplate is and why you should have one for your business? Learn why they are important in your public relations and marketing efforts and how to write for your organization. What Is A Boilerplate? A boilerplate is a ready-to-use piece of content...
The Who, What, Where, When and Why of Marketing

The Who, What, Where, When and Why of Marketing

We have all heard of the 5 W’s for journalism: who, what, when, where and why. They are the elements of information gathering needed to get the full story. But the 5 W’s do not just apply to journalism; they can also apply to your business strategy in marketing. ...

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