by Erika Montgomery | May 19, 2021 | Public Relations
I was hooked on “The Bold Type” as soon as I saw a trailer, and five seasons in, I’m obsessed. While I was watching, I started noticing some great public relations tips mixed in with the struggles Jane, Kat and Sutton face while they’re chasing after their dreams, and...
by Erika Montgomery | Apr 19, 2021 | Public Relations
Public relations firms offer a wide variety of services, and how they can help your company succeed may differ from agency to agency. When you’re looking for a public relations company to represent your brand, you want a firm that is going to be a good fit for your...
by Erika Montgomery | Mar 10, 2021 | Marketing, Public Relations
You likely know your business needs marketing and public relations, but how much should you budget for it? Marketing & PR Firm vs. In-House Marketing & PR Are you going to hire an outside firm or bring on a full-time employee to manage your public relations...
by Erika Montgomery | Dec 1, 2020 | Public Relations
Do you understand the difference between a press release and a media pitch, or an electronic press kit and an editorial calendar? In this episode of Two Minute Marketing Tips, CEO, Erika Taylor Montgomery dives into eight documents that are essential to public...
by Erika Montgomery | Jul 29, 2020 | Public Relations
I am growing an avocado tree from a seed and although it seems like something that can’t possibly relate to public relations, the experience has taught me a ton of PR lessons! Avocado is a tricky plant to grow and after several unsuccessful attempts, finally sprouting...
