by Three Girls Media | Feb 12, 2024 | Business Tips, Content Marketing, Marketing
(A version of this post originally ran in March 2021.) While podcasts were once a niche format, they have now seamlessly integrated into the mainstream media landscape. Undoubtedly, podcasts serve as highly effective content marketing tools. In the United States,...
by Phoebe | Dec 3, 2021 | Marketing, Three Girls Media
If your company hasn’t branched out into the podcast market, now is the perfect time to start. One of the reasons podcasts are so popular is they tend to feel more like a conversation between the host and the listener. It’s a much more natural way to consume new...
by Erika Montgomery | Apr 3, 2021 | Marketing
Podcasts have been around for some time, but podcasting for business is just now starting to get the recognition it deserves as an effective content marketing tool. Too often, podcasts are overlooked for the more common options of blogging and social media. In doing...
by Erika Montgomery | Mar 22, 2021 | Marketing
Podcasts have been around for some time, but podcasting for business is just now starting to get the recognition they deserve as an effective content marketing tool. Too often, they’re overlooked for the more common options of blogging and social media. In doing so,...
by Erika Montgomery | Mar 8, 2023 | Business Tips, Digital Marketing
While podcasts aren’t exactly new, they have surged in popularity over the last few years. What are some characteristics of the average podcast listener? Here are some interesting facts from Podcast Insights: Podcast listeners are much more active on every social...